The launch of HTC Corporation’s latest flagship smartphone, HTC 10, is just five days away and the company is working feverishly on its marketing campaign —aiming to generate hype for the smartphone. We saw another bit of it today.
The Taiwanese company took to Twitter to reveal its third video teaser that emphasizes on its camera. HTC has promised to address all the complaints that plagued the One M9. It has been bragging for quite some time that it has finally fixed the camera and the new cameras on the HTC 10 are expected to be “World First, World Class.”
The video teaser follows the similar obsession storyline from previous videos. The first video was about how the team is working hard to create the perfect smartphone. The second highlighted the team’s obsession with sound quality and perfecting audio for the HTC 10, while the latest shows that the HTC team wants to perfect every image and video.
The 40-second teaser has different shots and videos. It also features something that seems more like a workbench examining all kinds of cameras, lenses and other photography equipment to figure out the best one that could be incorporated in the HTC 10. What we learned from the video teaser is that the new camera sensor or sensors (if HTC decides to house a dual-camera setup) in the rear will continue to utilize the in-house Ultrapixel technology that was introduced with the One M7.
The camera will also have optical image stabilization and will be capable of HI-RES 4K video shooting. All the current flagship smartphones are bent on introducing 4K video — and it’s a no-brainer that HTC will follow suit. Visible in the video were design sketches of what we think is the HTC 10. If that is the case then the camera sensor is not in the middle, but on the top-right back panel and doesn’t protrude out of the phone.
There was no mention of the megapixel count and if we consider what the rumor mill has: the HTC 10 will house a 5.1-inch Super LCD display with a Qualcomm Snapdragon 820 underneath. This will be supported by 4GB of RAM and 32GB storage that can be expanded via microSD card slot. The fingerprint sensor will placed in the home button. The audio quality is expected to be the best BoomSound yet, claims HTC. There is no information on the battery life, but we think it would be north of 3,000mAh.